FUTURE PROOF 26
BRIEF
"FutureProof" is an innovative and creative conference for motion designers, aiming to develop a bold, future-forward brand identity and marketing materials.
"Future Builders – Constructing the Next Wave of Motion Design"
Visual Identity: A cube is the core symbol, representing the foundation of learning and growth. Buildings with distinct textures and materials symbolize diverse creative evolution.
Clean, modern design with a balance of 3D elements (Cinema 4D) and 2D interactions.
Clean, modern design with a balance of 3D elements (Cinema 4D) and 2D interactions.
Concept Meaning: The cube represents students as motion designers, evolving based on their experiences.
The cube transforms into various buildings, reflecting personal growth and adaptation.
Different building textures highlight individuality and creative identity.
The interaction between 2D hands and buildings/names symbolizes engagement in the industry.
The cube transforms into various buildings, reflecting personal growth and adaptation.
Different building textures highlight individuality and creative identity.
The interaction between 2D hands and buildings/names symbolizes engagement in the industry.
Execution: 3D Modeling & Animation: Buildings created in Cinema 4D with unique materials and lighting.
2D Interaction: Hand-drawn or vector 2D hands interact with elements dynamically.
Motion Flow: The sequence starts and ends with a cube, reinforcing cyclical growth.
2D Interaction: Hand-drawn or vector 2D hands interact with elements dynamically.
Motion Flow: The sequence starts and ends with a cube, reinforcing cyclical growth.
